The BusinessZone with Crystal & Gilbert

"Driving Success with Diverse Leadership: The Female Perspective"

This week's guest: Peggy White, CEO & Founder of OMG W.O.W. is a community for black women to share their stories and access the support and resources necessary to bridge the equity gap. We believe in the strength of collective empowerment and the transformative power of shared experiences. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~At BusinessZone, we educate, encourage, inform, and inspire business owners and entrepreneurs in our global communities.

This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com.

Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro

Subscribe so you don’t miss our shows: / businesszonewithcrystalgilbert Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – / cymitchell

Elevating Your Marketing Game

Today's Guest: Byron Mumford, Drone Copone At Drone Capone, we shoot aerial drone photos and videos for businesses and individuals looking to enhance their services with powerful imagery. Drone photography allows you to capture angles and shots that are otherwise impossible through traditional photography. We specialize in drone photography for real estate professionals, construction, special events, film footage, and more throughout California, Los Angeles, and the surrounding areas. We are fully licensed and insured, and safety and customer satisfaction are our top priorities on every project. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

At BusinessZone, we educate, encourage, inform, and inspire business owners and entrepreneurs in our global communities.

This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com.

Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker Gilbert Buchanan, Business Coach, Founder, SmallBizPro

Subscribe so you don’t miss our shows: / businesszonewithcrystalgilbert

Let’s connect: Instagram – @thebusinesszone9665 Twitter – @thebusinesszone LinkedIn – / cymitchell

Honoring Fathers and Planning Your Business Exit Strategy

Welcome to The Business Zone with Crystal and Gilbert! This episode kicks off with some technical hiccups, but soon dives into a warm welcome and a reminder of the upcoming heatwave in California. Crystal shares her recent travel woes and emphasizes the importance of supreme customer service, especially in the airline industry.

Our special guests, Denise Estelle and Andre, join us to talk about the "Honor Thy Father" event, celebrating its 22nd year. Denise shares a touching story about her inspiration for the event, highlighting the profound impact of fathers in their children's lives. Andre supports the initiative, urging the community to recognize and honor the unsung heroes in their lives.

Crystal and Gilbert then shift gears to discuss the importance of having an exit strategy for your business. They outline 12 crucial questions every business owner should consider, from annual revenue to the number of employees, and the importance of updating your website and social media.

Join us for this heartwarming and informative episode as we honor fathers and plan for a successful business future!

Unveiling the 'AR' Formula of Acquisition and Retention

Join Crystal and Coach Gilbert Buchanan in "The Business Zone," a small business-focused podcast ideal for entrepreneurs eager to drive their organizations forward. 

We also welcome a passionate entrepreneur, Solomon Thimothy, CEO and Founder, ONEIMS, who uncovers key insights into how small businesses can expand using the simple yet efficient "AR" technique of acquisition and retention. Solomon emphasizes the need for not only securing new customers but also retaining them for sustained business growth. He introduces his 10X framework and talks about effective business strategies to enhance customer value and achieve sustainable success.

This episode also focuses on the importance of having a digital presence, managing customer relationships, using tangible metrics, and implementing a growth formula to thrive in today’s digital era. We discuss the need for robust systems, training, and standard operating procedures and the often overlooked role of marketing. By exploring real-life case studies, we underline the potential of unity and collaboration in successful event management and marketing.

Learn to maximize your value proposition, diversify your income, and master government contracts. Discover how to enjoy constant improvement, systematization, and automation while scaling your business. From sharing Solomon’s insights about customer recognition and management in business to the importance of consistent learning, this episode leaves no stone unturned.

Stay tuned and equip yourself with the expertise needed to excel in business. This episode is a must-listen for all budding entrepreneurs aspiring to outperform their competition and carve a unique market niche, ensuring their businesses' survival and growth in any economic situation.

Efficient Systems Influence Long-Term Business Success

Success in entrepreneurship is no accident; it's the result of strategic planning, focused execution, and relentless consistency. If you're an ambitious business owner seeking to scale up and enhance your profitability, you're in the right place. Welcome to Micah Logan’s Business Coaching, a place where your business dreams are transformed into strategic action. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~At BusinessZone, we educate, encourage, inform, and inspire business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com.

Co-hosts: Crystal Mitchell, Business Coach | entrepreneur, | speaker

Gilbert Buchanan, Business Coach, Founder, SmallBizPro

Subscribe so you don’t miss our shows: / businesszonewithcrystalgilbert

Let’s connect:

Instagram – @thebusinesszone9665

Twitter – @thebusinesszone

LinkedIn – / cymitchell

Embracing Gender Equality in the Entrepreneurial Landscape

This week, we discuss gender inequality in the entrepreneurial landscape. There is a common misconception that still prevails: that women have the same opportunities and face the same challenges in entrepreneurship as men. However, the statistics and research are indicative of women facing significant struggles in accessing funding, networks, and mentorship opportunities. Gender stereotypes, biases, and the balancing act of entrepreneurship with family responsibilities add further hurdles. The underrepresentation of women in leadership roles and a lack of visible role models discourage aspiring women entrepreneurs. Addressing these gender-specific challenges is crucial for creating a level playing field in the entrepreneurial world. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~At BusinessZone, we educate, encourage, inform, and inspire business owners and entrepreneurs in our global communities. This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com.

Co-hosts: Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker

Gilbert Buchanan, Business Coach, Founder, SmallBizPro

Subscribe so you don’t miss our shows: / businesszonewithcrystalgilbert

Let’s connect: Instagram – @thebusinesszone9665

Twitter – @thebusinesszone

LinkedIn – / cymitchell

Business Game-Changers

Guest: Selina Thomas, CEO, 6 HR Consulting and the newly appointed Valley Industry Association The Valley Industry Association is honored to announce that Selina Thomas of 6 Degrees HR Consulting has been appointed as 2024 Chairwoman for the organization.

Business success doesn't happen by accident; it requires careful thought and planning. A key component of business planning involves the development and implementation of specific success strategies, which should be part of a written business plan you create before starting your business. Successful business strategies include areas such as marketing, minimizing expenses, receiving compensation, and continuing your education.

Guest: Mark Newsome, Cash Flow Generation Strategist, You Can Market Online Do the marketing strategies and methods you currently employ frequently cost far more than they bring in? If so, you are in the perfect position to solve that specific marketing issue. 

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A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. At BusinessZone, we educate, encourage, inform, and inspire business owners and entrepreneurs in our global communities.

This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com.

Co-hosts:

Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker

Gilbert Buchanan, Business Coach, Founder, SmallBizPro

Subscribe so you don’t miss our shows:    / businesszonewithcrystalgilbert  

Get Your Virtual Receptionist at 213-458-5952

Let’s connect: Instagram – @thebusinesszone9665

Twitter – @thebusinesszone

LinkedIn – https://www.linkedin.com/in/cymitchell/

Boost Your Cashflow

Like blood is to a body, cash is necessary for a business to exist. Quick cash collection, prudent cash management, and cash reserves where possible will provide you the flexibility to look for new possibilities and weather tough times with your business.

A lot of owners of small businesses are dealing with negative business conditions that are affecting their cash flow. According to the Bank of America's 2023 Small Business Owner Report, 88% of small business owners believe that inflation is having an impact on their enterprises. In this competitive labor market, 36% of small business owners plan to pay higher wages to recruit or retain staff, according to the report, which also revealed that 26% of small businesses are losing sales.

How then do you manage?

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A weekly online video radio show that brings businesses, entrepreneurship, supplier diversity, information, and opportunities through collaboration with contract providers and lenders. The BusinessZone, we educate, encourage, inform, and inspire the business owners and entrepreneurs in our global communities.

This platform can help you grow your business through heightened visibility “on-air” and via YouTube.com and Facebook.com.

Co-hosts:

Crystal Mitchell, Business Coach | Educator | Entrepreneur | Speaker

Gilbert Buchanan, Business Coach, Founder, SmallBizPro

Subscribe so you don’t miss our shows:    / businesszonewithcrystalgilbert  

Get Your Virtual Receptionist at 213-458-5952

Let’s connect: Instagram – @thebusinesszone9665

Twitter – @thebusinesszone

LinkedIn – https://www.linkedin.com/in/cymitchell/